Articles

Design detail: crafting better shadows for interaction
Shadow doesn’t get as much love as other design elements, such as cool colour palettes or super sexy shapes, but it is vital in communicating interaction.
Bim Bom
Plato gave shadows a bad name. Alright, look, I may be stretching this a little, but bear with me. In the Allegory of the Cave, Plato contended shadows mislead people about the true nature of reality, setting up a distrust of darkness and shadows. Light is genuine knowledge and shadow is the opposite, with this distrust persisting throughout the centuries.
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Why the world’s biggest brands care about privacy
Privacy isn’t the most thrilling of topics. It’s often associated with dreary regulatory compliance and treated as a negligible item on the C-suite’s agenda. Yet the world’s most valuable companies and largest brands are pivoting to privacy after years of cajoling, luring and tricking their users and customers into sharing their personal information online and making billions from business models that relied exclusively on profiting from troves of personal data.
Bim Bom
Plato gave shadows a bad name. Alright, look, I may be stretching this a little, but bear with me. In the Allegory of the Cave, Plato contended shadows mislead people about the true nature of reality, setting up a distrust of darkness and shadows. Light is genuine knowledge and shadow is the opposite, with this distrust persisting throughout the centuries.
Read more
Design detail: crafting better shadows for interaction
Shadow doesn’t get as much love as other design elements, such as cool colour palettes or super sexy shapes, but it is vital in communicating interaction.
Bim Bom
Plato gave shadows a bad name. Alright, look, I may be stretching this a little, but bear with me. In the Allegory of the Cave, Plato contended shadows mislead people about the true nature of reality, setting up a distrust of darkness and shadows. Light is genuine knowledge and shadow is the opposite, with this distrust persisting throughout the centuries.
Read more
Design detail: crafting better shadows for interaction
Shadow doesn’t get as much love as other design elements, such as cool colour palettes or super sexy shapes, but it is vital in communicating interaction.
Bim Bom
Plato gave shadows a bad name. Alright, look, I may be stretching this a little, but bear with me. In the Allegory of the Cave, Plato contended shadows mislead people about the true nature of reality, setting up a distrust of darkness and shadows. Light is genuine knowledge and shadow is the opposite, with this distrust persisting throughout the centuries.
Read more